Deconstructing the Moto X Hype Machine

The Moto X is coming tomorrow, and the 1 year plus of Hype will finally cease as Motorola and Google unveil the device that have made the Android faithful and basically every in consistent chatter about this “Mystical” device that Google claims will change the trajectory of the smartphone industry as we know it…..Uhhhhh…yeah maybe not all that, but the device looks like it will be kind of cool.

What is Hype?

In my opinion no device post OG iPhone, has ever lived up to its hype. However, regardless of that, hype sells. To me hype is a combination of intrigue, mystery, and marketing. If you get those 3 pieces in sync correctly you have success. The Galaxy S3 and Galaxy S4 easily shows us that regardless of what people think about your device if you put enough intrigue, a little mystery and a ton of marketing behind a device. Gimmicks, plastic, and all the other stuff aside…it will sale like hot cakes.

Just look at the HTC One, arguably a better device than the S4, but it just cannot get traction. Did it have intrigue?..yes. Did it have mystery? A little. Did it have a ton of marketing? No NO NO. The HTC One was a complete failure on the marketing front and basically lost sales for it. But that is for another conversation.

The Moto X Hype Machine

The easiest way to deconstruct the Moto X Hype Machine is to simply put it into a timeline of announcements rumors and stories to get a better understanding of what The Goog and Motorola were able to do. I will use The Verges Story Stream for the Moto X as the reference. So lets start…

The Intrigue…

The first variable to the Hype Machine is intrigue. Without people will simply not care. For the Moto X intrigue was not that difficult to come buy. For starter Google had just acquired Motorola so the intrigue was already there regarding what Google was going to do. Where they going to build a Moto Nexus, Where they going to stop partnerships. What was going to happen. Google had never been in the hardware business, and it seemed they were taking a page out of Apple’s book by controlling the software and the hardware. Then on December 21 the Wall Street Journal reported Google is working on a X Phone. What X Phone..huh Is this a Google X Project. Tech Blogs are going crazy, The intrigue has been planted. The next 2 months will focus on..Is the X Phone really real.

The Mystery….

Intrigue is spawns mystery. Which is what exactly happened, with the question of is the X Phone real confirmed through a Motorola job listing, mystery has set in. Everyone now knows it is real, but no one knows what it is. Now what? We now hear more and more, wait for the rumored X-Phone, with absolutely no clue what it will be or if it will be even good. Than just when we are like whatever…Google’s CFO says, Motorola Projects are not ‘wow’ by Google’s standards. Further saying they have to drain 18 months of product before getting to the innovative stuff.

What? Motorola’s stuff suck? This will not be a Droid? 18 Months starting from When? Real Innovation? Someone give me answers!!! They mystery has now been implanted. The Moto X has again gained some tech news cycle transction. The techies and Blogs are in chit chat mode, the hype moves on.

To keep the mystery going you have to have leaks. I feel every leak of the Moto X was on purpose, and done in a systematic way. Going from small leaks here and there to full scale professional pictures of Schmidty posing with the phone.

The Marketing…?

In the end Marketing is the last piece. The only thing we know up to this point is that Google says they will infuse a ton of cash into the marketing on the Moto X, but that is yet to be seen until the unveil date. The marketing will basically pull the 3 pieces together capitalizing on the 7 months of speculation surrounding the phone. Google and Motorola did something here they will only be able to do once. And the success or failure of the Moto X will prove to be a lesson in selling a bringing in a new device into an already crowded smartphone market.

 

Notes:

I could have spent more time really deconstructing each section and maybe even adding more, but like many I prefer not to read super long post, and like to see how we can expand the conversation. So your thoughts, exceptions, criticism, whatever are welcomed.

 

Update: Those Pesky Tech Blogs

So I find it interesting the amount of buzz both the Moto X has received, since its actual announcement. The one thing that I see is that the Moto X hype is not going away anytime soon. In fact between the Galaxy S4 and HTC One…the amount of buzz in the forums has never been this high. I like looking at trends and numbers, soI did some simple research using the Verge’s Power search..and the results where interesting

So by doing an exact phrase search in the Verge for the Galaxy S4, HTC One, iPhone 5, and Moto X one week after their luanch events the results are as follows:

 

iPhone 5: Event Date September 12

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via i.imgur.com

 

HTC One: Event Date February 19

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via i.imgur.com

 

Galaxy S4: Event Date March 13

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via i.imgur.com

 

Moto X: Event August 1, 2013

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via i.imgur.com

 

What we see here is that the buzz around the Moto X within the Verge is approaching that of iPhone levels, which is what we never see from an Android Phone. Yes, the Verge is just one site, but I would say it has the most cross platform users then any other tech site around.

I additionally did a Google search using the same methodology and these were the results.

“iPhone 5” 6,280,000 hits

“HTC One” 4,370,000 hits

“Galaxy S4” 9,510,000 hits

“Moto X” 12,750,000 hits

 

The commenters and forum posters within these tech blogs are creating buzz around this device both negative and positive. However, most tech blogs are giving the Moto X a favorable review. I think in the end the marketing if and when it happens will feed into this aspect and from a Motorola standpoint we may see a successful device here.

Low End, Mid Range, High End….It Doesn’t Matter..It’s the Experience

All this talk about the leaked Moto X specs and it’s “Mid-Range” Specs made me think about this whole spec battle in general. We all know the the Nexus line of phones are considered Mid Range devices based on their specs, but 9/10 provide a much more smoother enjoyable experience than the High End devices like the GS4 or HTC One.

I guess my point here is that just because a phone is a mid-range device does not mean it will perform worse than the so called high end device. I mean the iPhone based on specs would be considered a mid rang device, however most people considered it, arguably here, a premium high end device. So what exactly is the difference?

I think in the end the focus should be experience…not specs. For the new Moto X, you probably are not going to need some crazy specs to run Stockish Android. The real reason the GS4 and One need those specs is because they have to account for the skin layer on top of Android which the phone runs.

For me I predict the cheaper “Mid Range” Moto X will out perform the Galaxy S4 and the HTC One in regards to smoothness, polish, and more enjoyable user experience. In my mind that is what makes a premium phone, high end phone. Sure it might lose in the benchmarks….but that doesn’t matter.

I think Apple’s marketing team has always been geniuses at pushing the message that the iPhone is about experience not specs. I think this is why the new “Cotton Candy” look of iOS 7 gets so much flack. It messes with the users experience.

Google/Motorola needs to change the conversation in Android and start focusing on the experience…not the specs. IMO Stock Android’s design language is a much cleaner, more gender neutral look than any of the other OS. With Google services in tow, there is really no reason the phone should not be a hit.

Google TV…What it needs to really compete

At this years Google I/O we saw Google TV boxes all over the place with various skins and designs raging from stock to cubes. It kind of reminded me of Android Smartphones, with every OEM coming out with their version of what they think Google TV should be, some which suck…and some which seem like they have promise.

Google TV reminds me of what Android was right before Gingerbread, still trying to figure itself out and work out the kinks in the platform, and not a major player on the field. So Google should learn from their own history to make Google TV a strong platform…..

1. More updates, it is like the Google TV team took a long vacation. Android was getting major updates almost every 6 months, making it more stable and adding more and more features. For Google TV, it is not the case and probably gets updated once a year.

2. A Nexus Google TV. Yes, some thought we were going to see one at CES, but lets not forget Google does not present Nexus devices at CES…I’m not sure if they ever have. If we see a Nexus Google TV it will be shown at Google I/O along with all the other Nexus paraphernalia. This Google TV should probably be built by ASUS or LG which seems to be it’s strongest partner in this area.

3. Features. The Google TV already has a great feature set, but this is what it needs.

  1. A Tuner. The Google TV needs an Tuner for all those folks who are cord cutters. Yes, this will bump up the price, but Google could solve this by making two options. A Cable/Sat add on box, and a Stand Alone Box meant for cord cutters which use broadcast HD. All this for 99.99. What would be the better solution would be one box that offers both.
  2. Local Media. Yes the Google TV needs to do a much better job of organizing local media, it should be able to connect to a SMB or DLNA share and scrape the movie info similar to a Boxee Box. In addition, the search feature should be able to additionally pull up local media when you are searching for a TV show or movie to watch.
  3. Content. This is probably the more complicated issue but for people like me who still suscribes to digital cable…all I really want is better DVR integration. If Google could negotiate that, as a cable subscriber I would be happy. For those who are cord cutters, most shows and movies are already being added in a la carte. With a tuner for live TV, 90% of needs should be met.

Anyway what do you all think

The Problem with Windows Phone from the outside looking in.

I’m an Android user so I will speak on this from the outside looking in. I am a heavy Windows Desktop user as I never really saw the point of using a Mac for my needs so desktop runs Windows while the mobile stuff is Android. Now unlike many folks I don’t think Windows Phone had a feature or hardware problem…I think the problem was more of a problem with the Windows Phone ecosystem. Windows Phone represented a move from the standard icon grid many people were sick of and most of the issues which I hear are built around the ecosystem.

First, Microsoft should of done a better job with the integration with their cloud services. People should have to automatically use their Outlook.com to sign in to the phone, if they don’t have one make them create one. Just like Amazon, Apple and Google force you to create some account for Kindle, iOS and Android. Using this account should enable services you have turned on across the board with single sign-on to each.

Which brings me to my next point. Windows Phone has a poor streamlined cloud services experience among all product lines. Microsoft already has majority of it’s services on the web to all users, something Apple does not have, but everything looks disjointed. Why does the calendar still look like crap. In addition I should be able to log into Outlook.com access all connected services, So I should be able to go to Bing Maps, Music, the Market Place, Office 365, and all other content offered under that umbrella. This will help to promote the Windows ecosystem because it is all available in one place.

Next is marketing…..bad job on marketing. People’s experience is more geared toward the ecosystem that they use. Android is all about Google….Apple is all about iCloud. Microsoft focused more on the feature set and forget to market their ecosystem. If you don’t want users to depend on something else you have to give them a way out. For example Google Music gave users a way out of iTunes by providing syncing directly from iTunes making the switch simple. Apple dropped Google Maps and provided their own offering (Even though it kind of sucked). The key here they where marketed heavy to get users on board.

Microsoft should have marketed the features of Bing Maps and how it does what Google Maps does but better. They should have of marketed their content offerings much better, and maybe use deeper skype integration as a leverage for customers.

I think MS went about this all the wrong way and should have never went negative with Google or anyone else, regardless of what Google did or didn’t do, MS should have focused on their product and showing how great their product is. Windows Phone is a great phone being managed by the wrong people, and that is unfortunate because they had a strong chance of wiping blackberry away.

Why a Amazon Phone will be a dud…

So there has been all the talk of Amazon stepping up their game and there has been rumors in the air of them releasing a smartphone. Well, I think that is grand but I also think it will crash and burn..and here is why.

You Can’t Win by Riding the Back of Another OS

If Amazon releases a phone, it will most likely be a forked version of Android just like the tablet is.  Which is where the problem begins.  When you fork a OS it means you always have to wait for the code to be released before actually updating your own.  This is why the Kindle Fire HD is running on Android 4.0 not 4.1 and definitely not 4.2.  Now it probably does not matter to much since Amazon completely changed almost everything about the OS, but there is still that point…that at any give time your OS will always be running one major version behind the rest.

Ecosystem is Everything

Android’s claim to fame is that it is the ecosystem that works well with other ecosystems.  So If you are a Amazon person you can pull in MP3s, Books, and hopefully Video onto any Android Phone.  We see this done with the Droid DNA, and I feel this might start to become a trend.  However, because Amazon is forked, they have no access to Google Apps…which is one of the perks for being in the OHA.  In addtion you can’t even market it as an Android phone even thoug it runs Android Apps, so you now have to really market your App Store, to people who already have the same App in the Play Store.  Anyway, all those Googleytes out there that need their Google apps like Search, GMail, Maps, and the like are out of luck.  Oh plus, if you have moved content over to Google that also means no access to Play Store or Google Music, Drive, Currents…etc.  Again this matters, because most of Google Apps are available for iOS and Android which account for over 80% of the smartphone market.  With Amazon services being available as a simple app download you get the best of both worlds by just getting an Android or iOS phone.  While you will miss out on services by moving to an Amazon phone.  This aspect matters more on your primary device than on a tablet which is more of a secondary media consumption device.

The Field is Getting Serious about their Stuff

With Blackberry 10 on the horizon and Windows Phone 8 trying to make their mark, what can Amazon bring to the table as an innovative smartphone for users?  Price?  Sorry the Nexus 4 already did that.  Services? By Using a forked version of Android it will be gimped from the start.  Cloud Services? Well Amazon is chasing behind everyone else here as MS, Apple, and Google…have cemented a robust offering of cloud services both for entertainment and productivity.  Amazon is only focusing on the entertainment side, which is great for Tablets, but you need both for SmartPhones.

Final Thoughts..

In the end I think it will be great for competition, and in turn great for consumers as everyone will really have to start thinking outside the box.  However, Amazon becoming a major player?  I just don’t think it will happen.  Now I could be wrong and Amazon takes a different approach to this maybe making an Amazon experience Android phone through HTC, like the Droid DNA, but even more Amazon’d out.  There could be some sort of exclusive to it, like 5% off any Amazon prime purchase through some special Amazon app on the phone. That would be major. But hey I guess we will have to wait and see.

Best of 2012

Everyone is always releasing these best of 2012 post which some I agree with and some is pure garbage so I figured I will release my own, as it doesn’t take a genius to to make a list of the best in tech.

SmartPhones

First off lets talk about phones.  Just toss the whole Fanboy  Android vs iPhone deal out the Window, and tell your little whiny Windows phone friend to be quiet.  There was no best phone of 2012, in my opinion there were 3.  Yes of course there was the iPhone 5, Apple’s iconic phone which honestly had some major updates this cycle.  It has a better, bigger screen and 4G LTE.  Yes I know some of you will say it is so much more, but lets face it the majority of people see 2 things a bigger screen and 4G LTE, which for all intensive purposes might be, “Meh” to others, but it is major for those iOS users.  In addition, add the Galaxy S3 to your list.  As much as I hate touchwiz, it is a pretty nice device with some nifty little features, and everyone I know has that damn phone.  Finally of course the Nexus 4, yes I know it does not have LTE, but yo, that thing is $300 unlocked, who ever heard of that.  Not to mention, it is finally putting the Nexus line on the map, something Google has had a hard time doing.

Tablets

Nexus 7, no not the iPad Mini, or Kindle Fire….the Nexus 7.  This tablet had Apple fans dropping their iPads and buying 2.  When has an Android tablet ever done that.  Kindle Fire was just too….well…Amazonish, and no Google Apps, we all know how we love our Google Apps.  The iPad mini, was basically Apple forcing themselves to make a tablet so they don’t lose market share.  I mean no retina display, no GPS, and 329.00 for that thing….I think not.  I don’t care how beautiful that thing is, people don’t buy tablets to adorn like a work of art.

Finally the real best of 2012 is Project Glass..this is what tech companies should be doing, thinking outside of the box, not iterating their smartphones and calling it, some new innovation.  I still watch this YouTube video and I’m like can’t wait till this is live.  Yeah I know most have seen it but I will show it again, because it is just that cool.

 

iTunes vs Amazon MP3s vs Play Music…from an Android Perspective

With Google announcing their Scan and match service for Play Music and the recent addition of the Warner catalog a couple months back, Google’s Play Music can actually flex some muscle. For us Android user music management is always that thing which could easily drive you bonkers. This is just my perspective on the 3 major services from an Android user.

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iTunes has the most content then any of the other 2 services, with most artist making it a priority to add their music to iTunes before any other digital store. In addition there are a lot more “iTunes Exclusive” content here than anywhere else. iTunes offers a match service to ease the hassle of uploading music, however there is a cost of 24.99 a year, which in the grand scheme of things is not bad. With iTunes 11 everything is completely integrated into the cloud (iCloud) and brings the ability to stream music to iOS devices without downloading it. iTunes additionally gives users AirPlay capabilities to stream music Wireless in your home.

My big issues with iTunes are that all these great features are utterly useless for someone who uses another platform outside of iOS. Yes, there are some apps which try their best to replicate those features, but it is never the same. With using iTunes with Windows or Android you will still be required to sync your music, either by syncing it to another service or syncing it directly to your phone. In addition with no native app, you have to use 3rd party apps like DoubleTwist and the like, if you want to setup some sort of wireless syncing to your phone. Even with that it still requires you to be at home or by the computer/laptop in which you are downloading the music to. These apps are great, but the one thing they do not offer is the ability to purchase music right from my phone. Actually you have to be on a computer that you installed iTunes on to purchase music, you can’t even purchase music from a web interface, so it is really limiting. Yes, there is iCloud, but unless you have an Apple device you basically cannot use the service. In addition, for those of us with huge libraries, there is no way to stream your iTunes library to an Android phone which also makes it annoying if your out of town and in the mood to play something that is not currently synced to your phone.

Amazon-mp3-logo_medium

Amazon MP3 is actually a really nice service. For starters it’s catalog is not as big as iTunes, but they carry all of the major labels, so there is a 90% chance most people will always find what they are looking for. In addition there is a native app for Android users, which allows you to purchase and play music directly from your phone. Music could be downloaded or streamed from the Amazon cloud player, and you could always just go to Amazon.com and purchase music there which can be dropped into the cloud player and then accessed from your phone. Like iTunes there is also a match service for up to 250k songs compared to iTunes 25k for 24.99 a year.

My only real big issues with the Cloud Player are that the Android App leaves a lot to be desired..namely being the way it handles offline music…it just downloads everything to the device. Now some people might think that is great, but there is no way of managing what you want on the device and what you don’t unless you start browsing directories and deleting stuff. Also because it does it this way it makes there is no way to just download a playlist for offline play. In addition the you have to use their weird software for downloading music on your desktop which is the buggiest thing I have ever used.

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Finally we come to Google Play which is technically supposed to be the standard music app for Android users. The main issue with Google Play their library and who actually has access to it. Even with the expansion of Google Play in Europe and other countries and the addition of the Warner music library, Google Play still does not have as much content as it’s rivals. For the average type of listener this may not be an issue, but for folks constantly looking for new artist and new music, there may be some artist that are not there. I have a friend you has 2 albums on iTunes and not one on the Play Store. However many of these issues are solved with Google Play’s ability to sync outside libraries (Window Media Player, iTunes, etc..) to Google Play. For me the majority of my stuff I find and if not I buy from Amazon and upload it to Google Play. Google play now additionally offers a match service for up to 20k (This kinda sucks) songs for free, so that is a big plus for many folks.

Google Play pretty much does the same things as Amazon MP3, but I feel it does it a tad bit better. For the most part syncing of your music between devices is effortless. The minute you purchase music on the web or device, it will be synced and show up on your tablet or phone. There is no telling the player to sync music as everything happens in the background. In addition Google Play handles offline playback by caching music to your device, by simply “Pinning” a song, album, playlist or even an artist. If you are running out of space you can simply unpin something to add something else. I usually keep just playlist cached to my device, so whenever I add a new song to the playlist, the app knows to also save the song to my device since it is in a playlist that is set for offline playback (Amazon MP3s does not do this). In addition downloading music to your computer is just downloading a compressed file, unlike Amazon or iTunes which is not as straight forward.

In the end everyone has their preference and what they are used to, but I think for those of us on Android, we are finally seeing some good things happening with Google Play.

The Platform battle has turned to an Eco-System War

So,

Yesterday Google released their much anticipated Maps App for iOS and causing craziness last night, and FanBoys on each side stirring up trouble. Android Fans pissed that Google gave the iPhone Maps, Apple Fans still pushing Apple’s Maps as better. I guess you can’t please everyone.

Anyway a few days go Eric Schmidt made the comment, “The Platform War is Over and Android won” which I agree with, but with some caveats. I believe Eric is talking about the platform war in regards to the race to get user market-share. That has always kind of bean what the platform war is about. Companies create services and hardware to attract more and more users, Google needs it to push more ads, Apple and Samsung needs users to sell more hardware. Anyway I won’t get into business model differences here.

My point is that the Platform War was more of a battle, to see what OS will become dominant. What platform will more users be using. The answer is a resounding Android and you really can’t argue with that. However, the platform battle is a big chunk of the larger Ecosystem War. Google, Amazon, and Apple are the big three players on the ecosystem side. Samsung and other OEMs do not play in their league, and will probably never play in their league.

Each ecosystem offers a robust App Catalog, Music, Video, Books, Magazines, and services all integrated together for the user. However each company is fighting the Eco-System War differently.

Amazon provides users with a forked Android experience taking the popularity of Android and using that to create their own App Catalog which is basically Android Apps. They key here is that Amazon now has app exclusives and offers competitive pricing pulling Android users into their store. Amazon additionally has Music, and Video offerings which rival that of iTunes in pricing and availability with Amazon starting to offer their complete ecosystem on the Android and Apple ecosystem it will eventually start poaching users from iTunes. Amazon does not have it’s own smartphone which is the primary device these days. So it does create an issue when you have to relay on another Ecosystems primary device to put your ecosystem on.

Google’s Ecosystem is built on Android, and is a different beast. Google considers Android the Ecosystem of ecosystems, touting it as an OS that is designed for you to choose the ecosystem of your liking. However, because Google basically controls the Android OS, they make sure Google services are more deeply integrated into the OS at it’s core. This includes features like Google Search and Google Voice, which is much more integrated than Skinned versions of Android. Now Google’s move is to offer their services to as many users as possible. Because Google does not sell products like Apple, or Product and Services like Amazon. Google sales targeted ads. That is how they make their money. So the more people that are using Google services the better Google is at targeting ads accurately. This is why you do see Maps, Search, Chrome, Drive, Earth, and other services for iOS. I think we will eventually see Google Music, Google Magazines, Books, and other content come to the iPhone as a native app as well. Yes I know Android phones will balk, but it is business, I think as Android becomes more polished the OS will be able to stand on it’s own. I think we are at that point that the majority of people want Android because of Android. I predict Google Now will stay an Android exclusive until the OS is 100% polished, and then they will port it out to iOS.

Now we all know Apple’s ecosystem, it is more of a closed wall ecosystem on the mobile side. They do not offer their services natively for any other OS. You basically need to find an app that will be able to tie into iTunes, AirPlay, iCloud, etc…This aspect basically forces the user to purchase Apple hardware if they want full integration to their services. Is it right? Yes, it is right for Apple, they are a hardware company, and that is how they make their money. Think if Apple just the iTunes app for Android, that will cut into their bottom line because they are no longer making money off the hardware purchase which is about 60% of Apple’s profits. If Google loses an Android user because of Maps (It will happen but it won’t be anything major) Google still makes their cash because that user is still using their services and is still tied into their ecosystem.

Long story short Apple provides probably the best streamlined ecosystem compared to Amazon and Google, when the user completely buys in to Desktop, Phone, Tablet, and TV. However we all know the majority of people operate in mixed platforms something Like iPad, Android Phone, Windows Desktop, and an Apple TV or Roko. When that is the typical device make up of a user it is inevitable that the company that wins the Ecosystem war will be the company that has more interoperabillty between the different platforms.

So who wins? I honestly don’t know I think the battle for the Television space will play a huge role on how the ecosystem battle shifts. I do feel Google is winning on the shear fact Android has more users, and their services are accessible to more people regardless of platform. As Google begins to create more native Apps on iOS rivaling Apples services Google can start making huge jumps ahead.

Anyway just my thoughts…what say you?

Remember that Sphere…aka the Nexus Q? My thoughts

So,

2013 is coming and it basically means new stuff, new phones, new tablets, new tech, new everything. Google I/O, WWDC, CES, and every other major conference out there. So looking back on 2012 it was the year everyone got their Smartphone’s in order. Apple gave us LTE, Google gave us Project Butter…and everyone’s experience is pretty much on par with each other…..so my point.

2013 Will be the year of the Battle for the Big Screen. Smartphones are pretty much moving in an iterative stage and the next step is integration across devices. So remember that Sphere called the Nexus Q that wass 299.99 and ended being free to those who pre-ordered. Well I think it will come back under Android@Home. I was seraching for something and I came across an old blog post from Slash Gear talking about the ins and outs of Android@Home and I saw something that looked familliar

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via cdn.slashgear.com

Yeah it is a sphere that can read NFC tags off of CD’s and download music into your Play Music Account. Reminds you of something? You can read more about it herehttp://www.slashgear.com/slashgear-101-androidhome-09212910/.

But my whole thing is that Google is not trying to have Apple one up them on the TV, so I think they may completely rethink Google TV. They released it to OEMs which basically just could not get it right and now it is time for Google to take lead…like they did with the 7″ Tablets platform, so this is what I am guessing.

  • The Nexus Q will be merged with the Google TV. Offering a full package audio and video streaming box or sphere.
  • The Device will also be a Miracast device to handle mirroring from Tablets and Phones
  • The device will also be a hub for home automation services connected through WiFi Direct or WiFi

Now the Cable Provider issues. As we all know Google TV is a layer on top of your cable box enhancing your experience. However, since Cable Providers are annoying they did not let the system tie in with the DVR effectively limiting your experience. The point of Google TV is to have one input to access anything you need be just clicking a button on a remote and I think this is how it can work.

  • Work with the Cable Companies to have them push DVR Access in their Apps.On Demand is now being added to the Apps so the only thing which is needed is DVR content
  • The Your DVR button on the Google TV should be linked to the Cable Providers App which will launch directly into a DVR activity when you click on it, this can be managed through the Intents system so you can default that action to any TV App, TWC, Xfinity, Dish or any other app. Once you select a show to watch it will just switch your DVR to that selected recording. The Cable companies App controls everything.
  • Also Add a On Demand Button which will also launch the same type of activity into the on demand portion of the App. Which will launch the on-demand show directly on the cable box when selected.
  • Add Tie-Ins to content providers applications like IMDB, HBO, Showtime, and TNT.
  • Finally everything should be searchable though the Universal Search similar to Universal search on the phone. If you search for things like NCIS, you will get a list of episodes available on Live TV, Through the DVR, On on Demand, or through any other app. It will also give you Youtube clips, IMDB information, and Wikipedia Entries

I think in the end everyone benefits. Cable Companies will completely control the access to their media through their own app, it will not be a direct tie in. So in turn their app will be controlling their DVR. This will allow users to have access to all media content from one input. The app would have to be modified for TV, but I don’t think this will be some difficult task, and it would just layer on top of what you are currently watching on the actual TV, regardless of what that is.
Anyway just my thoughts…

Bravo…and these Reality TV Shows.

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So I was sitting with my beautiful wife passing time away watching TV…I did I mention my sexy wife..hahaha.. Anyway, she is on her reality TV binge and we happen to start watching this new show called Start Ups: Silicon Valley

WTF

I mean seriously, it is about a whole bunch of selg proclaimed entrepenuers who are basically a bunch of bloggers.  Now some, and by that I mean 1, is actually trying to build an actual product, but in the end it is about a whole bunch of people who make cash from being social and blogging about it.

Look I am a techie, and I kind of got excited when there will be a show about tech startups.   I was kind of pissed when it ended being some useless show about party happy bloggers and people with some seriously flawed business plans.

Anyway my message to Bravo…keep to the fashion and housewives and leave the tech stuff to us nerds.  It is bad enough you call something Silicon Valley when it is really in San Francisco…and the show is just the ultimate insult to the folks who are really the movers and shakers in tech and starting real start-ups.